About Us

Committed to giving beauty professionals nothing but the best education, training and products available on the market along with the most advanced techniques for in-house studio services.

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Studio Services

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Transform your look with permanent makeup techniques at our premier New Jersey makeup studio



Permanent Makeup

  • Blade and Shaded Brows

    Consult Required
    A combination of two forms of tattoo techniques using microblading and PMU shading.
  • Microblading

    Consult Required
    A tattooing technique in which a hand held tool made of several tiny tattoo needles is used to implant tattooed hair like strokes.
  • Microblading Annual Touch Up

    Consult Required
    Refresh and Brighten your existing microbladed brows.
  • Tattoo Removal

    Our product is formulated to target organic and inorganic pigments, decompose them and push them onto the skin’s surface.
  • Ombré Brows

    Consult Required
    Also known as Powdered Brows, is a PMU technique that creates a soft shaded brow pencil look with tiny dots of pigment implanted into the skin.
  • Lashline Enhancement

    Involves a PMU technique to enhance and darken the natural lash line along the top or bottom.
  • Lip Blushing

    A professional procedure that involves inserting color pigments into your lips with small tattoo needles.
  • Color Correction

    We use the principles of colour theory and knowledge of pigment chemistry to correct the colour of your permanent makeup.
  • Scalp Micropigmentation

    Also known as SMP, this service is a superficial cosmetic tattoo that gives the illusion of close buzz-cut hairstyle on a bald head or density to a thinning crown.
  • Eyeliner

    A permanent makeup technique to create a liquid liner effect or a smudged liner effect.
  • Tattoo Removal

    Our product is formulated to target organic and inorganic pigments, decompose them and push them onto the skin’s surface.




  • Brow Lamination

    A perm for your brows, as it gives them a set, uniform shape for an extended period of time.
  • Henna Brow

    Shape your brows while amping up their volume with this long-wear tint.
  • BEHAF-Ni

    Consultation Needed
    What is BEHAF-Ni? It stands for Botox Effect Hyaluronic Fillers – Non-Injectable. Hyaluronic serum fillers and an oxygen infusion airbrush process result in a fresher, brighter, more hydrated complexion - reducing fine lines, wrinkles, and scars. It can also calm acne prone skin, rosacea, under eye circles, age spots, and is skin brightening and whitening.



Microblading is one of the hottest trends in beauty today and it is ideal for anyone wanting to enhance the look of their eyebrows, especially for those with little to no hair. Unlike traditional machine applied permanent makeup, microblading is applied manually by using a tool to tattoo fine eyebrow hairs into your own eyebrows, creating the appearance of the full, perfectly shaped eyebrows you’ve always wanted! When performed correctly by a qualified microblading artist, it is difficult to tell the difference between your real hairs and the microbladed strokes.


Stop struggling with the extra time and effort required to apply and reapply your makeup each day… Plus, get that look you really desire, performed by a trained professional. Traditional permanent makeup (also known as PMU, or permanent cosmetics), is done by a machine, and is completely safe. It is most often applied to the eyebrows, eyeliner and lips. See some of our photos and contact us for pricing today!


Do you desire to get rid of a tattoo or some old permanent makeup? It is possible! We use the best and the safest method for removal of poor quality permanent makeup (PMU) or tattoos. Don’t go shopping for the cheapest in town; you need the best, most qualified practitioner. Pricing is based on several factors and usually removal requires a few visits. An initial consultation is often required to provide exact pricing. Call today!

They said


I am so pleased. Perfection is all I can say about my brows.
Kerri Doran ● 5 out of 5


Laura was so personable! Her knowledge and her organic nature of explaining what she is doing step by step makes the process relaxing and interesting at the same time. My outcome was better than I could have hoped for! I would highly recommend BellaMi Academy!
Lori Umbria ● 5 out of 5


Laura is most professional and truly a Master at micro blading / powder brow. Her knowledge and expertise gives u the confidence in knowing u are with the BEST. The minute u enter u are in awe !!!! U are greeted with a smile. It is the most beautiful place. U don’t want to leave. I am so very pleased and will recommend again and again!
Alyce Marchiano ● 5 out of 5


Laura is a very talented and conscientious artist and professional whom I highly recommend. Her assistant, Nicole, is a delight to work with as well!
Robin Tolvin ● 5 out of 5


Just had microblading and I cannot say enough great things about Laura! The cleanliness, professionalism and attention to detail is second to none! Can’t say enough about how AMAZING my brows look. Thank you BellaMi for such a pleasant experience.
Julia DeSena Lojo


Everything was more than perfect….the place is gorgeous…immaculate…the staff is amazing and Laura is a true artist…she is a perfectionist and I am so thrilled with my brows…thank you.
Caryn Rosenblum


Laura is amazing at what she does. I cannot express how happy I am with my new brows. Professional and state of the art salon. A big thank you also to Nicole helping me with my appointments, after care, etc.
Kathleen Arabitg


Loved the experience! Laura was very accommodating and thoroughly explained every step of the process. In addition, the space was squeaky clean and inviting and the whole operation was super professional. A shout out to Nicole as well for stellar directions and great communication. And did I mention how much I love my brows?
Kim Hammer


I have lived 50 + years with ‘barely visible‘ blonde eyebrows. Laura opened up her BellaMi Academie and I excitedly scheduled my appt. Nicole at the front desk was so lovely, could not be more professional, helpful and kind. She does everything to make the process go smoothly! From the moment of connecting with Laura she makes you feel like you are family and she wants to give you exactly what you hope for, and more!! The entire experience is pampering; from the comfort of the spa recliner, offerings of pillows to rest your head and legs on and a blanket to feel cozy. A calming fragrance and instrumental top hits sooth your mind. Laura is professional and reassuring; she explains what the experience will be like and what to expect. She collaborates with you on the color and shape rendering her professional recommendation to assure the best outcome for you. The moment of truth….AMAZING!!! There are no words to adequately express my happiness with her work. Family, friends and colleagues alike all want her to do their eyebrows!!! Thank you Laura for adding to my happiness!


I had the most beautiful eyebrows and overnight it seemed like they were gone. I was devastated. I went and had eyebrow restoration done. I waited a year and the results were horrible. Nothing grew!! I was extremely devastated once again! I then decided to get microblading done. I made an appointment with Laura and could not be happier!!! I finally can sweet, swim and shower and not have to worry about my eyebrows falling off. I love my new eyebrows and I get a lot of compliments on them . I would recommend Laura to anyone. It has made a big difference in my life
Lisa Waldrop Ruane


Laura is the BEST!! Completely on point, an eye for perfect detail. She took her time to ensure that the finished look is perfection. Super professional and amazing at her craft!!
Lisa Shamis


Laura is incredible. I can’t believe how natural my brows look. Laura explained everything in detail and made sure I understood the healing process and what to expect. She was meticulous and really took the time out to ensure they would be perfect. I couldn’t be happier. Can’t wait to see the final product!
Jennifer Burlin Chludzinski


Laura Longo Reina is simply a master at her artistry.. she took my eyebrows to perfection.. ladies if you have barely brows or a full brow like me, I HIGHLY recommend Laura.. she is professional and highly skilled. I felt like my eyebrows were as important to her as they were to me!
Meredith Ilyse


Laura is the best of the BEST! A brilliant artist with a keen eye for detail, not only did she take the time to give me the look I was hoping to achieve, but went above and beyond with her expertise – which resulted in a finished look that was even better than what I had hoped for!
Inna Shamis Lapin


Laura is amazing at her craft! She is very detail-oriented, and takes the time and energy to make sure that your end result is absolutely flawless. Brows on fleek!
Amy Stutzke